it would be almost impossibly for researchers to create a succesful marketing campaign for Eating With Your Face, Cooking With Your Soles. some ooks are culturaly specific and some are not. unfortunately Eating With Your Face, Cooking With Your Soles is in a literary format that does not translate well across country or cutural lines. "Cultural differences from country to country cause additional problems for international researchers."(Kotler, Marketing An Introduction, ch. 4 pg. 121)